A voice of reason in a cloudy landscape

David Abramowski

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David Abramowski's Blog You need to think of cloud computing in three different layers - infrastructure, infrastructure management & platform as a service. At the infrastructure level you have the basis for cloud computing. This is where you'll find virtual servers or services like Amazon.com EC2. A level above the infrastructure layer you find companies that provide tools to help developers deal with managing their own systems running on top of the infrastructure layer. The third layer is Platform as a Service and is where Morph plays. Groovy on Grails is catching on in the Java community and it is building steam. We have seen several positive posts about deploying Grails applications to Morph AppSpace and there is even a new plugin someone in the community created to make things even easier. (thank you for that!) Here at Morph Labs, we want to be the place to go w... (more)

Pitch your startup in 2 minutes

You have two minutes to describe your business and your start-up dream.  You are handed a microphone. What are you going to do?  Pontificate about how much you need the money or how fast you can spend it…or tell a story that inspires people to get behind your next $100million dollar idea? Give me the microphone mister money-man!  I’ll come straight at you with my company’s offering, my passion and how we are going to change the face of small business software. I’ll talk about tapping the under-served small business marketplace, which by the way is about 27 Million companies acco... (more)

Funding and Revenue = Chicken and Egg

Over the past quarter I have been investigating different types of financing that may be available for today’s technology entrepreneur.  I looked at this challenge from the perspective of a brand new software company ready with their first product and preparing to enter the marketplace.   Here is the summary of my research: You are on your own until you are earning money I’m sure that this is no surprise, but many of the entrepreneurs I meet have their hopes set on raising an Angel round to get over the start up hump. Traditionally Angel investors believed in teams of people and t... (more)

Extranets Allow Start-Ups to Bill More Hours

Hey did you know that the term “Start up” isn’t exclusive to technology companies?  I was shocked earlier this week when a few accountants wanted to have coffee and discuss their start up.  Immediately my brain started to think about the types of software they must be creating.  As I entered the local coffee shop and met the duo I quickly realized they were starting up an accounting practice. It was amazing.  Two guys with a skill set outside of technology that were creating a new practice from the ground up.  They called it a start up.  After I got over my initial shock and awe... (more)

Damn You Google, Damn You Yahoo! Why D'Ya Do This to Us?

A strange dynamic has taken hold on the internet.  Just as people expect sunshine and air to be free, they also expect internet based software applications to be free.  Ok, maybe not completely free… they agree someone should pay, just not them.  Damn you Google, damn you Yahoo! why did you do this to us? With companies left and right offering full versions of their products for free,  users have been conditioned NOT to pay for anything.  This conditioning can be seen across everything from social media sites to messaging to business applications.  The problem with this as I see ... (more)